Picture itself says a lot about you and your brand. Especially when being posted as a profile picture. Imagine your profile picture as a mirror image to who you are as this is what someone is assuming looking at your profile picture. Profile picture is a vital element of any professional or personal account, hence mandates to be perfect! So what does this perfect profile picture stand for? A perfect profile picture is a long-term recognition of your account. You need to optimize your profile picture in order to get the best game as a profile picture is acting like an introduction to your account, and if you are selling something you cannot bear to compromise with the introduction part. Here’s a short guide by Ashish Chugh from Insta Zoom tool on how to choose the right profile picture for your account.
- Portray either your brand or yourself:
Your profile picture should either be your brand logo or one of your personal pictures as, your profile picture is how people are supposed to recognize you especially if you are endorsing a business online you are recognized by your logo. Posing any other picture other than these 2 is futile and would work.
- Do not go off-center:
As you are already aware Instagram uploads your profile picture into that cute circle in the top left corner. Now if you put a picture that has you at the left or right, it would end up cropping your picture and displaying only portions on upload. This is a major fault, always choose a picture that has your logo or yourself in the center of the image.
- Choose the correct size and resolution:
Instagram restrict you from seeing the profile picture in full view, due to its security standards. But to overcome this issue and still get a profile picture that’s clear in that circle you need to follow the dimensions rule. The profile picture is displayed in 110 x 110 pixels on mobile and 180 x 180 pixel on desktop, that to in a circle, hence choosing a picture of around 200 x 200 pixel , with 1:1 aspect ratio of a square image, is your best bet at getting a clear and full picture as a profile photo.
- Aesthetic is the new black:
Aesthetics of your profile photo says bushels about you. Make sure your profile picture clearly conveys the idea that you want to send across. Like holding a paintbrush if you are a painter or holding a ladle as a cook tells more about your profession. Hence choosing a picture with the right aesthetics is what helps you make a clear impression on anyone viewing your profile.
- Great lightning and contrast:
Dull pictures with unclear graphics are a big turn off. It’s hard to differentiate between the person and the background if the graphics aren’t clear and the background and foreground aren’t complimenting. Make sure you choose a picture with good lighting and proper contrast between both background and subject in order to create your perfect little circular thumbnail.